Peas' Porridge Cold.

"But to retire the very concept of 'selling out'? To dismiss the notion that an artist's reputation could ever be sullied by wanton greed? Nuh-uh. I can't allow it...We as a culture must reserve our right to shower disdain on the Black Eyed Peas." Old friend Seth Stevenson reads the riot act to will.i.am and the Black Eyed Peas for shilling for Target...and, apparently, anyone else who comes down the pike. "Observe how eagerly -- how incredibly naturally -- the Peas embrace the role of discount store shill. Stop for a moment and ponder the fact that will.i.am has a giant Target logo on his hat. A line must be drawn. I draw it here."