Double Dip Disc Detente.

Hopefully (and cleverly) taking the sting out of the looming format wars, Warner Brothers announces the Total High Def disc at the Consumer Electronics Show in Las Vegas. "If broadly adopted by the industry, the Total Hi Def disc would eliminate consumer confusion by including both formats [HD-DVD and Blu-Ray] on a single disc. Tested with leading manufacturers and replicators, the Total Hi Def disc would also simplify point of sale issues for retailers by reducing the shelf space required to carry two versions of the same content."